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This web site has the following in the web page, "LET DATA DRIVE YOUR MARKETING; THE ANSWERS ARE ALL THERE." Our analyzers noticed that the web site also stated " Data will give you all the answers; You just need to know where to look." The Website also said " From understanding your customers better, to finding the right new ones, through to growing long term profitable relationships with them. Who should you speak to? What do you say? When do you say it? How do you make sure its you that gets noticed in a very noisy marketplace? DATA SERVICES and INSIGHT." The website's header had marketing database as the most important optimized keyword. It is followed by CRM, communication, and real time marketing which isn't as highly ranked as marketing database. The next words nucleate.net uses is insight. analysis was included and might not be understood by search engines.